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5 On-Site Franchise Issues Affecting Your Bottom Line

At some point, retailers, restaurants and cafes come across the same issues. Across formats and offers, there are patterns of “mediocrity” that emerge.

Common to all are these 5 specific issues that, time and again, negatively affect the bottom line. Why? Because these are behaviours that stop effective on-site operations from being executed.

 If any of these sound familiar, we’ve got the [...]

How to Fix a Broken Customer Experience

Posted in customer experience, franchise intranet, branding on by Chainformation Team

The Business Challenge

What is one of the biggest concerns that plague franchisors?

The franchise model is a true-blue testament to a strategy of running operations under a business that works.

Franchisors who have cultivated their business and brand from the ground-up have done so a combination of online and physical marketing, excellent customer service (that is often one-to-one) and a [...]

3 Big Problems of Franchise Customer Experience You've Been Neglecting

Posted in customer experience, franchise growth on by Chainformation Team

If you’re a franchisor who is reading this, you might be concerned with your brand’s bottom line and flagging location performance.Or, what is making you toss and turn during your sleepless nights is negative online feedback and reviews on spots like TripAdvisor and Yelp -- and this despite a recent survey showing positive brand impact. So...why aren’t your good efforts being translated to [...]

Customer Experience: Why Do so Few Get It Right?

Customer Experience: Why do so few get it right? According to a CEI Survey, 86% of buyers will pay more for a better customer experience.  But only 1% of customers feel that vendors consistently meet their expectations. If customer experience is the next competitive battleground, why do so few get it right? Whether it’s poorly trained staff or a lack of internal processes, the root to the [...]

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