And what to start working on to fix it.
There are plenty of reasons to maximize the shareholder value of your franchise business. Some franchisors could be looking to sell their businesses for profit or need to raise cash via share offerings, while others are concerned about persuading banks and financiers that their business is sound.
Franchisees tend to be thirsty for information from their parent company. Unfortunately, many franchisors agree, believing that “the more we give them the better.”
Intranets are becoming a must-have for franchise-based businesses. That’s no surprise. A well-designed intranet has huge benefits for franchisors and franchisees alike.
I recently came across a really interesting and well written article “How the right tools can improve a franchise's internal communications” in a UK based Franchise Magazine, EliteFranchise. The author Jon Card, brings up the subject of how important internal communication and franchisee support is as an integral part of franchise growth and success. He interviewed a number of franchise [...]
What value does your intranet bring to your franchise network? Are your franchisees more engaged and effective than they would be without it? How important do your co-workers think it is? You spend a lot of time, resources and effort on your franchise intranet, so no wonder you want to know if it’s successful or not. In our last post we discussed why you should measure the success of your [...]
If measuring intranet success is a good idea or not, seems like a question with an obvious answer. Measuring success is the key to pretty much everything, and your franchise intranet is no exception. I was therefore planning to write a blog post about how to measure intranet success. Then I had second thoughts. If it’s that obvious, how come I run into people every now and then who say they want [...]