What's your new year’s resolution? To improve the relationship with your franchisees? Not a bad idea. I’ve written previously that 50% of Franchise Master Licensees are not satisfied with ongoing support from the Franchisors and want help to perform better. There are a few low hanging fruits that you can pick immediately to help improve the relationship with your franchisees, while helping your [...]
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In a recent post, I discussed what prospective franchisees look for in a franchise. With a score of 6.7 out of 10, “Franchise Training and support” ranked second only to “potential earnings” as the most important item considered by a franchisee when evaluating a franchise. So it’s surprising how many franchisors are making no promises to provide franchisees with any support or assistance after a [...]
According to a recent study by Franchise Mind Corp., 50% of Franchise Master Licensees are not satisfied with ongoing support from the Franchisors and want help to perform better. Here are three critical findings:
Whether you are operating a franchise spa, tanning salon franchise, or a restaurant franchise, a properly written franchise manual will help you outperform competition. But having a digital franchise manual is not the same as slamming a PDF document on your intranet. A franchise manual is a living document that should be easy to read, and easy to apply in real life. In other words, everything a [...]
Just recently we had the pleasure of entering an agreement with Renholdssoner, a leading Norwegian franchise in the cleaning industry. The company decided it was time to implement our franchise software platform. A media announcement hit the wire just today. "We wanted to partner with some that would bring not only expertise in technical environments and system integration, but also a deep [...]
Investing in a franchise is a big step, and with so many franchise packages to choose from, prospects want to make sure they're making the right decision. I came across a recent study of what franchisees considered the most important when evaluating a franchise opportunity. Here are the results in ranked order:
A franchise that doesn't manage its brand will ultimately go out of business. But to manage your brand is more than creating powerful visual image. You also need to rely on your franchisees share your view. Let me clarify: nobody is better equipped to bring your brand to life, than your franchisees. Your job is to provide the right working environment for your brand to flourish. Unfortunately, [...]
Consistency is the ultimate proof that your franchise is accomplishing what it’s set out to be. The bottom line is, that if your franchise is not able to provide the same customer experience, product and service across all of your locations, you are failing to live up to customer expectations. And once you have battled the price war, optimized your supply chain, and tweaked your business model to [...]
The global franchise industry, including retail, is growing significantly faster than the general economy. If your franchise is growing, it means that new problems must be tackled:
While many Europeans (and some Americans) are heading out for well-deserved summer holidays, business owners are using the summer period to prepare for the fall and build a better performing business model. This is a great time to take a look at your intranet. Equipped with franchise software, you can turn your static intranet to a high performing franchise intranet that empowers your locations [...]
