According to the IFA, increased use of technology across the franchise industry is helping business owners improve bottom line and build better brand equity. The Internet plays a critical role in the success of a franchise. Many franchisors use the Internet to communicate with franchise owners and suppliers – and to share critical information and expertise. The Internet is also a great place to [...]
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According to a recent study by Franchise Mind Corp., 50% of Franchise Master Licensees are not satisfied with ongoing support from the Franchisors and want help to perform better. Here are three critical findings:
Consistency is the ultimate proof that your franchise is accomplishing what it’s set out to be. The bottom line is, that if your franchise is not able to provide the same customer experience, product and service across all of your locations, you are failing to live up to customer expectations. And once you have battled the price war, optimized your supply chain, and tweaked your business model to [...]
The global franchise industry, including retail, is growing significantly faster than the general economy. If your franchise is growing, it means that new problems must be tackled:
While many Europeans (and some Americans) are heading out for well-deserved summer holidays, business owners are using the summer period to prepare for the fall and build a better performing business model. This is a great time to take a look at your intranet. Equipped with franchise software, you can turn your static intranet to a high performing franchise intranet that empowers your locations [...]
Something is brewing across the franchise community: a heightened focus on compliance.
Study after study shows that providing a consistent customer experience from location to location, is the most critical component in building a successful franchise. Yet many start-ups fail to appear coordinated when going from single to multi-unit. How do you keep staff up to speed and informed in real time in [...]
